Carls Family YMCA
Mainly using Canva, I design a variety of content for the Carls Family YMCA. This includes social media posts and stories, physical media like flyers containing pertinent information to members, and visual aids that are included in monthly member newsletters that I design using the association provided email generator.
I use Sprout Social to plan and schedule posts for our Facebook and Instagram pages which can be found here: https://www.facebook.com/CarlsYMCA/ https://www.instagram.com/carlsfamilyy. Most posts are copy written and designed by me, and some are created and scheduled by the MarComm team at the association level.
I have also utilized Meta’s Ad Manager to boost posts for major membership promotions and large events such as Holidays at the Y.
Express Photo and Camera
During my time at Express, I volunteered to assist the new owners with the creation of in store visuals and social media content. All of the designs were made using Canva.
Phi Sigma Pi - MSU Beta Sigma Chapter
In my role as Public Relations Co-Chair, I used Canva to design posts to promote member recruitment, philanthropic fundraisers, and inform the community about any upcoming events. I also managed our social media accounts and used them to promote our fraternity in large Michigan State University student Facebook groups.
Groupie - Bringing Media to Market (MI 301) Final Project
For my final project in my MI 301 course (Bringing Media to Market), I created a mock business called Groupie. The objective was to create and budget a marketing campaign for the business. These are the mock-ups that I made for my concept. This includes the pitch, logo, social media posts/advertisements, and email marketing examples. All designs were made using Canva.
